2021 08 25 Masterly – The Dutch in Milano with Francine Houben

Masterly – The Dutch in Milano with Francine Houben

23.08.2021 - Events

Masterly – The Dutch in Milano, the event that has been bringing a rich and varied selection of Dutch design, fine craftsmanship and art to Italy since 2016, is delighted to take part in the upcoming edition of the Fuorisalone (5th-10th September 2021) and to return to its Milan home in Palazzo Francesco Turati.

Last April 26, when the fate of the world’s leading furniture and design fair was still uncertain, the event’s founder and curator Nicole Uniquole announced that Masterly would be taking part in the upcoming Fuorisalone.

The announcement came as the first concrete sign of confidence in the city and its Design Week shown by a foreign stakeholder, making Masterly the first major international event to confirm its return to Milan after the pandemic.

For Uniquole, this decision was based on her conviction that it is vital for Dutch designers and businesses to start showing their top products again in a live environment. And as she herself explained in her announcement speech, Uniquole firmly believes that Masterly and Design Week are not (just) about exhibiting design objects but engage with the theme of connection. They represent a key opportunity to meet for designers, the press and operators, acting as generators of ideas and interaction at cultural, human and of course business level, and so helping keep the field of design alive and fertile.

The planned programme of collateral events is even richer than in previous years, involving some outstanding exponents of the Dutch design scene. On Wednesday 8, for the customary Architect’s Breakfast, Masterly will welcome Francine Houben, Founder and Creative Director of Mecanoo.

The upcoming edition of Masterly involves more than 80 exhibitors, including many names that will be new to visitors to the Fuorisalone, alongside numerous regulars at the event, keen to return to Milan and to present the work developed over the last 18 months.

For more information and registration please visit Masterly – The Dutch in Milano.

If you would like to discuss a press enquiry reach out to us at pr@mecanoo.nl